Thursday, February 12, 2015

Why I have Squeaky Cheeks...and you should too!

Photo Courtesy of ObesityHelp.com

So this week is shaping up to be a “newbie sponsor” week for the Bariatric Foodie Pledge. Yesterday I introduced you to one of our sponsors, BariMelts (the vitamins that melt in your mouth, not in your pouch/sleeve/…whatever).

Today we’ll learn about our other sponsor this week, Squeaky Cheeks.

I met Rock Toone, owner of Squeaky Cheeks, when I was manning the Foodie table at Obesity Help Conference in Los Angeles (by the way, are you going to #OH2015? It’s in Charlotte, NC this year. Come party with me!).



So Squeaky Cheeks helps with our for-real, for-real “dirty little secret.” When you lose weight rapidly there is skin. That skin tends to rest on other skin. When we move or exercise (or just exist) sweat and moisture can get trapped there and we all know what happens next – ouch!

Squeaky Cheeks is here to help. But how? How is it different than the standard baby powder? And why is it better? I talked to Rock to find out.

Nik: What in the WORLD gave you the idea to come up with this product? And why did you name it Squeaky Cheeks?

Rock: Ok, let’s face it, everybody gets hot, everybody sweats, and everybody stinks.  And we can all agree that can cause lots of problems.

Like chafing, or, repeated rubbing and friction to the skin from something. It can be every bit as painful as a real medical injury. I personally am a world class “chafer.” I’m also a firefighter so chafing is sometimes inevitable. I tried all the standard remedies on my drug store shelf, but nothing held up to the rigors of my job: they all either caked up, fell off or felt squishy and made a mess of everything!  And they only provided temporary relief! 

The real problem is not the fact that we sweat or experience friction to the skin, that part is often unavoidable. The problem is the bacteria that proliferate the issue; none of the products on the market address this problem.

I searched for something that would help my predicament and could not find a remedy. Well they say necessity is the mother of all invention, so to meet my need I created Cheeks. You can use your imagination to think about how we came up with that name BUTT if you try hard I’m sure you’ll figure it out!

Nik: Your product doesn't use talcum powder. Why is that important?

I have a long explanation for that, but I think the American Cancer Society says it best. The short version? Talc is a known carcinogen that is directly linked to cancer!

Nik: Can Squeaky Cheeks really help with those pesky rashes and skin irritations?

Rock: It actually can! Squeaky Cheeks has several powerhouse ingredients that help promote healing. One is very special clay has unmatched absorption abilities that allow it to wick sweat away from the skin without breaking down or caking up and lasts for hours. (Nik Note: This is true! I tried some Squeaky Cheeks out while I was manning the Foodie table at Obesity Help conference – in my shoes – and it did not cake up or get gross after wearing those shoes for 10 hours! Moving right along…)

Left: Post-marathon blister, Right: 48 hours later with use of Squeaky Cheeks
And although it’s a powder, it also has the ability to lubricate the skin allowing it to breathe.The most important element is that it has a particular molecule design that contains very powerful negative ions that adsorb positive ions in the body such as toxins, bacteria, and fungus by drawing them into the clay, preventing their growth.  Stop the bacteria, stop foot odor, and eliminate chafing. 

Nik: Are you a doctor? Did a doctor help develop this? How do we know everything in this is safe?

Rock: I’m not a doctor, and I didn’t develop this product with a doctor. I have received very positive feedback from the medical community about Squeaky Cheeks and many doctors recommend it as a better alternative when the solution is such that a simple powder is the best remedy for skin irritations.

I do not ever claim to heal anything, but I will say that the natural ingredients in Squeaky Cheeks greatly assist healing – and without the known side effects of ingredients like talc. Squeaky Chees is all-natural and works better than anything on the market!

Nik: C'mon...tell the truth...do you ever blush when you say where you work?

Rock: Here is the deal. If I am going to talk to you about Swass, Swoobs, Rash, Chaff, Odor and any kind of Fa-Munda YUCK you dare to discuss I need to make you smile first….right? 
In all seriousness, I am passionate about helping people with Squeaky Cheeks and I stand behind my product! And I have a no-nonsense, unconditional guarantee. If you don’t like Squeaky Cheeks for any reason, I will give you a full refund – and you can still keep the product. Seriously, science and sales pitches aside. It works! So I hope your Foodies will give it a try!

If you’d like to hear first-hand how it works, meet my friend Jeff, a weight loss surgery patient who tried Squeaky Cheeks and loves it.

So there you have it...

THREE of this week's pledgers will win a month's supply of Squeaky Cheeks. Be sure to check in your goal this weekend so you qualify for the prize. Check-in begins Saturday at noon EST and closed Sunday at noon EST. Be sure to follow Bariatric Foodie on Facebook and Twitter to get reminders!

And also be sure to like and follow Squeaky Cheeks on Facebook and Twitter, too! 


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